It was a good idea – I thought – to name my new restaurant La Cucaracha; the song was bound to be an earworm in the advertising stakes; it seemed to me to be an absolute winner.
Then somebody asked me what a ‘Cucaracha’ was.
I had no idea. A quick search online with one of those steam engine searchamegigs
and the sad truth was realised: you can’t call a restaurant ‘The Cockroach!’ It would be a disaster. So that plan was dropped.
we ended up calling it La Cochinilla; which is something red, I think.